Shaping your legacy for tomorrow
Elevate Your Family Office’s Reputation With Strategic, Discreet, High-End Branding

Unlock Trust, Opportunity, and Lasting Impact
Your family’s story, values, and vision deserve to be reflected in every interaction, every document, and every investment decision.Without a clear, credible, and consistent brand, even the most sophisticated family offices risk losing access to top-tier deals and high-quality partners. We help you define your positioning, clarify your narrative, and present a polished, strategic identity that signals professionalism, builds investor confidence, and strengthens your deal-flow.
Our Expertise
What our Clients Say
At Jarden Wealth, we have worked with Asthetik Studio for over 4 years. We have had such a great experience working with Rosh, who has been instrumental in producing our flagship Investment Outlook. Rosh has been outstanding in suggesting and implementing improvements that has continually lifted brand standards over the years.
Tim Agar
The Asthetik team has established a reputation for outstanding service and design expertise among our sales force. Feedback consistently highlights their professionalism and ability to build rapport, ultimately strengthening the reputation of our team.
Neal Morshead
I was truly guided by experts who were genuinely in tune with my vision from day one. I can’t wait to see the impact a well formed, curated and designed brand unfolds - but most importantly, I feel armed, ready and proud of my brand.
A.J Hazelhurst
Our Services
01
Reputation and Positioning Strategy
We help you align your investment positioning with your long-term philosophy and implementing strategies to build trust. By developing a clear messaging hierarchy for both internal and external stakeholders, we clarify your value proposition for fund managers, partners, and co-investors. Our frameworks ensure multi-generational alignment and provide a strategic foundation for all brand and communications decisions, giving your family office the confidence to operate with clarity and credibility.
02
Legacy and Narrative Writing
From developing your founding story with nuance and privacy to articulating your investment philosophy, governance structures, and legacy values, we ensure every aspect of your narrative strengthens credibility. We also integrate philanthropy and impact stories, along with portfolio and venture communications, so your legacy is clearly articulated and resonates with both partners and future generations.
03
Visual Identity System Design
We design institutional identity systems that communicate stability, maturity, and long-term intent. This includes developing logos and visual systems with discretion and sophistication, alongside typography and colour strategies tailored for consistency. We also create comprehensive document templates, pitch decks, IMs, portfolio reports, and executive presentation assets, all governed by detailed brand guidelines. The result is a polished, professional identity that reinforces trust and ensures your office presents a unified image across generations.
04
Naming and Entity Architecture
We develop naming systems that are discreet, legally sound, and aligned with your family office’s reputation and growth strategy. This includes naming for the family office itself, investment entities, funds, and holding companies, with careful consideration of domain strategy, trademark checks, and conflict avoidance. By structuring your naming architecture for future expansion and providing clear rationale for each decision, we ensure your entities are positioned with credibility, longevity, and internal clarity.
05
Website and Digital Presence
We build discreet, high-credibility websites that reinforce trust, protect privacy, and support serious investment conversations. Our approach combines UX strategy with formal, institutionally aligned copywriting and design that communicates discretion, maturity, and stability. We also create leadership and team profiles, secure investor portals, and private content pathways, all developed on Wix Studio for easy maintenance. The result is a digital presence that reflects your office’s professionalism and strengthens confidence among partners and investors.
06
Brand Maintenance Retainers
We manage your investor-facing communications to maintain trust, clarity, and consistency across all touchpoints. This includes quarterly communications, annual and impact reports, portfolio announcements, deal updates, and investment summaries. By providing brand-governed templates and ongoing advisory support, we ensure every document, deck, and communication maintains the high standards required to safeguard your reputation while keeping partners informed and aligned.
